pantheistic antipodes: HP on laptop design similarities with Apple's: it's a struggle as we drive to simplicity

Friday, May 11, 2012

HP on laptop design similarities with Apple's: it's a struggle as we drive to simplicity

HP's spent the afternoon here in Shanghai to share some details about its latest products and strategy, and to our delight, there was one session dedicated to "Style Meets Function," during which Vice President of Industrial Design Stacy Wolff talked about his design philosophy and design goals for the current market. Most notably, we learned that some of HP's latest laptop designs were based on the work of its research centers from 11 different cities, and the company isn't afraid of admitting that it used consultants for an outside perspective as well.

Despite Stacy's upbeat presentation and interesting stats (apparently these days men have a boring color preference, from first to fourth favorite: black, gray, blue and white), the inevitable question popped up: One lady expressed her concern that the brand-spanking-new Envy Spectre XT reminded her of the MacBook Air a lot, so she wondered if HP's ever worried that Apple might sue.

Stacy kept his initial reply pretty brief:

"I would go back to the TC1000 [Tablet PC] from about 10 years, and that's a tablet. I think if you look at the new Spectre XT, there are similarities in a way, not due to Apple but due to the way technologies developed. Apple may like to think that they own silver, but they don't. In no way did HP try to mimic Apple. In life there are a lot of similarities."

As always, we wanted more from the horse's mouth, so we grabbed hold of Stacy right after the session and had a little chat over this topic -- you can see the full and surprisingly candid interview after the break.

Gallery: HP on laptop design similarities with Apple's: it's a struggle as we drive to simplicity